Tiền Giang asks for enhanced protection for star apples brand exported to US

A farmer in Tiền Giang Province harvests star apple fruits. The southern province wants brand protection for this fruit to be enhanced. — Photo nongnghiep

TIỀN GIANG — The southern province of Tiền Giang has proposed that the management overseeing the quality of star apples exported to the United States (US) be enhanced. This will help protect the fruit’s brand, as well as the prestige of Vietnamese agricultural products.

After getting a green light from the US Department of Agriculture’s Animal and Plant Health Inspection Service (APHIS) for the export of star apples to the US in October, Tiền Giang shipped dozens of tonnes of this fruit to this country, and received good responses from the US consumers initially. The first shipment arrived at the US in late December.

Still, the management overseeing the plantation and quality of star apples must be improved to protect the fruit brand, according to the province.

Thus, Tiền Giang Province proposed to the ministry of Agriculture and Rural Development and the Ministry of Industry and Trade to enhance the market study and quality control of star apples exported to the US to provide market updates and orientation to exporting firms.

The province said, as of mid-January, four companies registered a code for exporting star apples to the US.

Tiền Giang has the largest area of some 3,100ha to grow star apples in Việt Nam.

Việt Nam has some 5,000ha of star apples with an annual output of more than 60,000 tonnes.

This type of fruit was mainly sold in the domestic market and exported to China and the ASEAN markets.

Exporting to the US marked a breakthrough, as this is a strict market with high quality requirements.

Besides star apples, Việt Nam has exported dragon fruit, rambutan, lychee and longhan to the US